So you have decided to market your start-up with Twitter but you don’t know exactly how? Well you’re in luck as this step-by-step guide will teach you all the tips and tricks of twitter from setting up your Twitter profile, finding relevant content to post, and building followers who will spread your message across the web. This guide is separated into individual steps consisting of verbal and visual instruction on the best practices of the various applications. If at any anytime you have a question regarding a step or know of a better way, please feel free to tweet us @BrianatInventro or visiting our website at inventroconsulting.com
Step One: Setting up an email to receive Twitter notifications
Twitter uses email as their primary way to communicate to its users when an important event occurs. To organize these notifications in a central location, I strongly recommend setting up an email account specifically for receiving Twitter notifications. Services such as Yahoo, Hotmail, Gmail, etc. offer free email accounts but for this step I will be demonstrating how to set-up an email account through Gmail. I chose Gmail for two reasons: its compatibility with Microsoft Outlook and no setup fee.
1. Start off by visiting Google.com. In the upper left hand corner there should be various words/clickable links. Click on the word “Gmail” which should send you to a new page.
2. On this new page, click on “Create an Account” found in the upper right-hand corner which should send you to a page with a form on it.
3. Fill out the form. When it comes to your username/password, feel free to put anything you want as long as you can remember it and it abides with Google Gmail Criteria. I recommend typing the password/username in a Microsoft document and saving it for future reference, just in case.
4. Once you have filled out the form and accept the terms of the service agreement, it should send you to a new page with the words “Congratulations.” Click on the blue box titled, “Show me my account,” found on the right-hand side which should take you to your inbox.
5. Congratulations, you have successfully set-up your Gmail email account.
This is step one of our marketing with twitter series. Join us next week as we discuss how to set-up a Twitter account. To learn more or to participate in Inventro’s Business Development Program Click Here.
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